Taxi Branding
Taxi branding applies your artwork to the body, doors, rear or roof of licensed taxis in Dubai and Abu Dhabi, so the message travels the whole city. Instead of waiting for people to pass a fixed site, the taxi carries your brand through bus...
Service overview
Taxi branding applies your artwork to the body, doors, rear or roof of licensed taxis in Dubai and Abu Dhabi, so the message travels the whole city. Instead of waiting for people to pass a fixed site, the taxi carries your brand through business districts, airports, hotels and residential streets, stopping beside pedestrians and traffic along the way.
Al Masa prints the vinyl in-house, fits it to each vehicle and coordinates the required permissions for your fleet size. The artwork is built for movement: a clear logo, strong contrast and a short line that can be read from the next lane or from the pavement at a glance.
Why advertisers choose it
The message reaches areas no fixed structure covers, from airport pick-up lanes to quiet residential streets and back.
Taxis run through the day and into the night, so pedestrians, drivers and passengers see the vehicle at many different hours.
Door, rear and roof placements give you several viewing angles on one vehicle, from the next lane or the kerb.
Our installation team fits and removes the graphics, so you do not coordinate with garages or print suppliers yourself.
Where it works best
- 01 Airlines, hotels and attractions speaking to visitors arriving in Dubai and Abu Dhabi
- 02 Consumer brands wanting city-wide reach rather than a single road
- 03 Property and banking offers aimed at commuters and business travellers
- 04 App launches and delivery services needing quick name recognition
From brief to live campaign
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01
Fleet and route planning
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02
Vehicle template check
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03
Vinyl wrap printing
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04
Fitting and inspection
Which cities can I run taxi branding in?
Al Masa runs taxi branding in Dubai and Abu Dhabi. Tell us whether you want one city or both, and we will plan the number of vehicles to match your coverage and budget. Routes and operating zones differ by emirate, so we explain how that affects where your message appears.
Which parts of the taxi carry the advertisement?
Common placements are the doors, the rear and the roof, and a full wrap uses more of the body. Each option suits a different viewing angle, from pedestrians at the kerb to drivers behind the taxi. We confirm what is permitted before design and supply a vehicle template.
How should taxi artwork be designed?
Think of it as a message in motion. Use a large logo, a short line of copy and strong contrast between background and text, and avoid fine detail or long phone numbers. Our design team adapts your campaign to the vehicle template and checks the layout at a distance before print.
Book Taxi Branding today
Speak directly with our media planners or send a quick brief using the form below.
Request Campaign Quote
Advertising Formats
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